I was skeptical at first. I made high quality granola at my last job, and it made me a little snobby. This stuff ROCKS. I don't know how they found cranberries that aren't artificially sweetened. Plus, I hate coconut and that weird taste, and I was amazed that this coconut has incredible flavor and doesn't turn me off. I can't believe I'm willing to pay this much for this granola, but I'm obsessed. SO happy it's available online!